About
We believe great businesses are built on values.
In times of volatility, increased complexity, and change, values give direction. Internally, they’re what keep teams aligned, focused, and effective. Externally, they create a cohesive brand image that resonates with customers, partners, and investors.
That’s how ethical values translate into business value; creating resilient companies that can shape a better future and an economy built on shared values, one that gives more than it takes.
That’s why, at vbc, values aren’t the soft stuff. They’re the strategy.
At vbc, we work with companies of all shapes and sizes operating in Germany, the EU and internationally. We help them to turn their values into action, across industries including recommerce, fashion, consumer goods, tech and travel.
Our unique blend of skills and experience means we understand businesses' needs while being able to act as a ‘critical friend’ and drive transformative practices.
To us, it makes no difference where you are on your impact journey. As long as you’re committed to positive, tangible progress, we’re excited to help you achieve it.
Our values aren’t a poster on the wall. They’re the reason we show up – and the foundation of the impact we create. They shape how we think, how we work, and how we treat each other and everyone we work with.
In a world full of noise, values help us focus on the work that moves the needle.
Integrity: Real Change, Done Right.
We act with integrity to facilitate change that’s meaningful and ethical. Our work drives real outcomes for people and planet, not just optics. We choose partners and projects that align with our values. Transparency, honesty, and mutual respect guide everything we do.
Inclusivity: We Co-Create Impact.
We believe great work starts with empathy, curiosity, and open dialogue. We’re intentional about empowering people and co-creating environments where everyone feels seen, supported, and part of the impact – both within our team and with every client and partner we work with.
Diligence: Sweating the Small Stuff.
We bring deep expertise, unwavering commitment, and relentless attention to detail to every project. Because getting the small things right is what ends up being a big thing. We take ownership, stay curious, and continuously raise the bar to deliver thoughtful, strategic, creative results – every time.
We’re a team of kind, curious, and committed humans with decades of experience – from working inside global corporations to startups and NGOs. What sets us apart isn’t just our end-to-end support or sharp strategic thinking. It’s that we know how to manage complexity without losing the plot – or the people. From early-stage sparring to board-level alignment, we help teams move forward with clarity, confidence, and a little less stress.
Our core team in Berlin is complemented by our trusted circle of experienced freelancers around the world to create tailored project teams for each client.
